ChatGPT 电话超过100 000个广告商使用该平台
从当地企业到全球品牌,现在更多的广告商在探索,比较和决定ChatGPT买什么时可以接触到人们。
每星期有超过12亿人使用ChatGPT来探索想法,比较各种选择,并做出决策。 广告可以帮助人们发现符合其需求的产品和服务,包括他们可能找不到的选项。
自从8个多月前我们发布的广告发布以来,超过10万的广告商在ChatGPT上开展了宣传活动。 今天,我们正在将ChatGPT Ads扩展到另外26个国家,将提供给全世界89个国家。 这个发布是基于我们最近在欧洲、东南亚和台湾的扩张。
广告帮助支持世界各地人们免费和低成本地获得ChatGPT. 我们的任务是确保人工一般情报造福全人类。 广告只出现在自由与走的计划中。 另外,Pro,企业订阅将保持广告免费。
我们在墨西哥和巴西的发布之后,将ChatGPT Ads带到另外14个拉丁美洲国家,包括尼日利亚、南非、塞尔维亚、乌克兰、柬埔寨、孟加拉国和巴基斯坦。
广告商可以访问 ChatGPT 这些国家的广告通过技术伙伴进行,或通过Ads Manager进行自助访问(在新窗口打开)。
在ChatGPT,人们可以解释自己要找什么,问后续问题,并通过对话来细化自己的选择。 有人训练他们的第一次马拉松,可能从探索赛周的餐点开始,与对话相关的广告可以让他们了解他们没有考虑过的杂货快递服务。
对于当地企业,地区品牌,以及国际公司,ChatGPT 广告为企业提供了一种在人们仍在评估自己的选择和决定什么适合他们的时候
保护ChatGPT人民的信任是我们广告方法的基础
在OpenAI广告原则的指导下,ChatGPT的广告带有明显的标签,与ChatGPT的答案分开,广告不会影响ChatGPT提供的答案。
我们的目标是让广告在人们追求目标和决策时对他们有用
我们的重点仍然是扩大获得大赦国际的机会,同时坚持我们的原则。
带 ChatGPT 现在已有89个国家的广告,我们的下一阶段增长将包括发展其他格式、目标、购买选择和衡量能力。 我们还继续探索企业在ChatGPT以更本土的方式与消费者互动的新方式。
随着更多的人转向ChatGPT来探索需求,评估各种选择,并做出决策,我们看到一个帮助他们发现产品和服务的机会——并帮助各种规模的企业成长和繁荣。
有兴趣在ChatGPT上广告的企业可以在ads.openai.com(在新窗口打开)学习更多。
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ChatGPT Ads expands to 26 new countries as over 100,000 advertisers have used the platform
From local businesses to global brands, more advertisers can now reach people as they explore, compare and decide what to buy in ChatGPT.
More than 1.2 billion people use ChatGPT each week to explore ideas, compare options and make decisions. Ads can help people discover products and services that fit their needs, including options they might not have found otherwise.
Since we launched ads just over eight months ago, over 100,000 advertisers have run campaigns on ChatGPT. Today, we’re expanding ChatGPT Ads to 26 additional countries, extending availability to 89 countries worldwide. This launch builds on our recent expansions across Europe and Southeast Asia and Taiwan.
Advertising helps support free and low-cost access to ChatGPT for people around the world. Our mission is to ensure that artificial general intelligence benefits all of humanity. Ads will appear only on the Free and Go plans. Plus, Pro, and Enterprise subscriptions will remain ad-free.
Following our launches in Mexico and Brazil, we’re bringing ChatGPT Ads to 14 more Latin American countries, including Argentina, Chile, Colombia, and Peru. We’re also launching in more markets across Europe, the Middle East, Africa, and Asia, including Nigeria, South Africa, Serbia, Ukraine, Cambodia, Bangladesh, and Pakistan.
Advertisers can access ChatGPT Ads in these countries through technology partners or self-service access through Ads Manager(opens in a new window).
In ChatGPT, people can explain what they’re looking for, ask follow-up questions, and refine their options through conversation. Someone training for their first marathon might start by exploring meal ideas for race week, then narrow their options based on their dietary preferences and how much time they have to cook. An ad relevant to that conversation could introduce them to a grocery delivery service they hadn’t considered.
For local businesses, regional brands, and international companies, ChatGPT Ads gives businesses a way to introduce their products during these moments of consideration, when people are still evaluating their options and deciding what’s right for them.
Protecting the trust people place in ChatGPT is foundational to our approach to advertising.
Guided by OpenAI’s ads principles, we keep conversations private from advertisers and do not sell customer data. Ads in ChatGPT are clearly labeled and separate from ChatGPT’s answers, and advertising does not influence the answers ChatGPT provides.
Our goal is to make ads useful to people as they pursue their goals and make decisions—and effective for the businesses that advertise with us.
Our focus remains expanding access to AI while staying true to our principles.
With ChatGPT Ads now available in 89 countries, our next phase of growth will include the development of additional formats, objectives, buying options, and measurement capabilities. We are also continuing to explore new ways for businesses to interact with consumers in more native ways in ChatGPT.
As more people turn to ChatGPT to explore needs, evaluate options, and make decisions, we see an opportunity to help them discover products and services—and to help businesses of every size grow and thrive.
Businesses interested in advertising on ChatGPT can learn more at ads.openai.com(opens in a new window).
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