我甚至不想假装自己在Shoshana Berger身上没有一点女孩粉碎。 她曾经是WIRED编辑,她非常聪明,她与尼娜·威尔多夫(Nina Willdorf)是老年情报学会的联合创始人,这是一项热闹的活动
Berger和Willdorf 对人工智能的实用性很敏锐 Willdorf 称:“这是我们这一代人最原始的技术,“如果你选择坐到一边去,你正在对自己造成伤害。”
这个论文引起共鸣。 他们的活动从第一天起就被过度订阅。 他们主办的第二次晚宴被"纽约时报"报道。 数百名妇女伸出援手,要求参加未来的活动。 他们共享工具和小费的Substack迅速获得超过1000名订阅者,包括一名纽约人作家和一名小镇市长。 湾区以外的妇女现在正在主办自己的老年情报会议。
她们还进行自己的传教活动,特别是把孩子上大学、自己的年老父母和越来越多的需求企业混在一起。 “中年认知和情感劳动是如此沉重和激烈,我们需要一名助手。” “实际上我们需要国民警卫队
此次采访经过编辑和压缩,以明确。
Zoë Schiffer:老年情报社是怎么开始的?.
Shoshana Berger:妮娜和我都是杂志编辑。 我们最终在一个朋友的生日聚会上,我们两人都沉迷于我们新的法国情人Claude. 其他所有女性在谈话时都闪闪发光,在某个时候,I 称,“尼娜,我认为这可能是个生意,因为所有这些妇女都需要做我们正在做的事情。”
尼娜・威尔多夫:在第一次事件之前我们很紧张。..
伯格:我们需要用Beta阻塞器和Ashwagandha,因为我们想,等等,我们邀请了所有这些舞者女性,这些非常聪明,令人难以置信的出色女性,我们不是AI的专家。 但是,我们一直在做我们作为记者通常做的事情,这是对工具的一种检验,许多妇女似乎没有这样做。
女人在对话中鞠躬有无数个理由,我们当时想,“不,不,不,你不能在对话中鞠躬,如果你要在工作世界中发挥作用的话。 你需要流利。”
威尔多夫:我们不象泛泛地宣传这件事,但我们认为,参与确实很重要。
如何设定参与者的预期?
每个派对都有交战规则第一,我们有一个意识形态的停车场。 所以,如果你想谈论AI会如何破坏一切,这不是这样做的最佳空间。 有许多方法,我们也对AI感到恐惧,发现它可能相当险恶,尤其是对我们这样的创造者来说,但这不是我们在这里要做的。 我们在这里是为了获得流利,测试事物,减少行政负担。
威尔多夫:吃点好吃的奶酪喝点酒
我们每个人都带了笔记本电脑和中年问题我们称之为中年的夸张。 我们花了15分钟做我们称之为图书馆的时间。 我们都拿出手提电脑,你负责解决问题尼娜和我在房间里走着走着:“你也许想试试这个工具,试试这个LLM。 你的动作有点弱你没有得到你喜欢的答案让我们努力一下,然后逐步发展。”
威尔多夫:有时候人们会说,“你知道吗?我不想AI给我写信。” 我们说,“哦,不,我们也不是。 让我们向你们展示一些你们可以想到的其他事情。”
自从你开始参加这些派对以来,你怎么决定谁能参加?
威尔多夫:我们确实发现,最佳数字在8到12之间。 越大越有点混乱。 我们最好的事件是,有一个神奇的组合,你有一个在非营利机构工作的人旁边有一个设计工作的人旁边有一个孩子在家旁边有一个CEO 在慈善机构工作的人。
多数人,根据我的经验,无法立刻发现生活中一个软件形状的问题。 你如何帮助人们看到一个AI可以实际帮助的问题?
Berger:我们所要做的就是展示出它帮助解决中年超载的实用方法。 我们经常被贴上三明治的标签我们讨厌这个名词,因为它只是听起来我们是两块面包之间的无味番茄。 但其中的真正部分是,我们面对的是父母,他们越来越需要帮助,而孩子或许是发布,也许不是。
一名妇女与正在处理阿尔茨海默症诊断的母亲一起参加了一个活动,她想知道她的母亲是否有资格接受长期护理,因为她有保险计划。 保险公司给她寄了300页的包裹谁要读读?保险公司就是这样阻止你使用保险单的当然,她把它喂给AI。 AI回来说,是的,你的母亲完全有资格护理,你想让我写一封信给保险公司辩论你的案子吗?
我一开始担任顾问时,以典型的女性方式,完全降低了我的咨询费。 我向Claude和称提出建议,“这有什么问题?使这种防弹措施成为现实。” 它又来了,称,“你没有为这个工作范围收取足够的费用。” 我当时想,“嗯,我该收取什么?” 而称,“从你的比率翻一番开始。” 我深呼吸,我做到了。 客户没有眨眼。
许多人不想接近AI,但你们在谈论不同的东西
贝格:经济价值确实很重要,因为妇女长期以来一直被困在家里当家务工人,因为我们不被视为市场上的经济价值,对吧?因此,Agred Intelligence Society背后的想法是,如果有人需要优化自己的时间,那就是女人。
在某些方面,AI是新的洗衣机或者新的洗衣机或者什么的。 它给了妇女很多,很多小时的一天,通过提供自动化。
我们把孔径缩小到40岁以上是因为我们觉得产品市场适合40岁以上女性第一,因为经过几十年的磨练,我们的品味非常明显。 我们知道怎么问尖锐的问题。 我们有非常强的狗屎米,所以我们不会只拿第一个答案。 我们要继续调查继续推
所以我们觉得这个工具在某些方面是为那些有一定智力和积累经验的人建造的。 并不是真正为年轻人建造的。 它不是为那些尚未经历人生的失败和摩擦,并为自己学会了什么才是好问题的人而建造的。
这是"模范行为"通讯的版本。 在这里阅读之前的通讯。
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I’m not even going to try to pretend I don’t have a bit of a girl-crush on Shoshana Berger. She’s a former WIRED editor turned editorial leader for companies like Notion and Ideo. She’s super smart and chic. And she’s the cofounder, with Nina Willdorf, of the Aged Intelligence Society, a buzzy events startup that hosts invite-only dinner parties where women “solve midlife problems using frontier tools.”
Berger and Willdorf having a refreshingly practical take on AI. “This is the most formative technology of our generation, and it’s here,” Willdorf says. “If you choose to sit it out, you are doing yourself a disservice.”
That thesis resonates. Their events have been oversubscribed since day one. The second dinner party they hosted was covered by The New York Times. Hundreds of women reached out asking to attend future events. Their Substack, where they share tools and tips, quickly got over 1,000 subscribers, including a New Yorker writer and a small-town mayor. Women outside the Bay Area are now hosting their own Aged Intelligence meetups.
They also practice what they preach, especially as they juggle kids entering college, their own aging parents, and their increasingly in-demand business. “The midlife cognitive and emotional labor is so heavy and so intense that we need an assistant,” Berger says. “Actually, we need the National Guard, but AI will help in the interim.”
This interview has been edited and condensed for clarity.
Zoë Schiffer: How did the Aged Intelligence Society start?
Shoshana Berger: Nina and I are both recovering magazine editors. We ended up at a friend's birthday party, and we were both obsessing over Claude, our new French lover. All the other women had glazed eyes while we were talking; they just weren’t part of the conversation. At some point I said, “Nina, I think this might be a business, because all these women need to be doing what we're doing.”
Nina Willdorf: We were super nervous before the first event …
Berger: We needed to take beta blockers and ashwagandha because we were like, wait, we're inviting all of these baller women, these really smart, incredibly accomplished women, and we’re not AI experts. But we have been doing what we usually did as reporters, which is test the tools in a way many women did not seem to be doing.
There's a million reasons for women to bow out of the conversation, and we were like, “no, no, no, you cannot bow out of this conversation if you are going to be relevant in the work world. You need to be fluent.”
Willdorf: We are not like pom-pom advocates for everything about this, but we feel committed to this idea that being involved is really important.
How do you set up expectations around the event for attendees??
Berger: There are rules of engagement for every party. One is we have an ideological parking lot. So if you want to talk about how AI is going to ruin everything, this is not the best space to do that. There are lots of ways in which we are also terrified about AI and find it can be quite menacing, especially for creatives like us, but that's not what we're here to do. We're here to gain fluency, test things out, and reduce our administrative load.
Willdorf: And eat some really good cheese and drink some wine.
Berger: We have everyone bring a laptop and a midlife problem. We call it a midlife quandary. We spend 15 minutes doing what we call library time. We all bring our laptops out, and you work on your problem. And Nina and I kind of walk around the room sherpa-ing people through the experience: “You might want to try this tool, try this LLM instead. Your prompt is feeling a little weak. You're not getting the answer that you like. Let's work on that and iterate.”
Willdorf: Sometimes people are like, “You know what? I don't really want AI to write for me.” And we're like, “Oh no, no, we don't either. Let us show you a couple other things you can think about.”
You’ve had a wait list for these parties since you started. How do you decide who gets to attend?
Willdorf: We have really found that the optimal number is between like eight and 12. When it gets bigger than that, it's a little bit chaotic. Our best events have been ones where there is a magical mix, and you have somebody that works in nonprofit next to somebody who works in design next to somebody who is home with the kids next to a CEO next to someone who works in philanthropy.
Most people, in my experience, cannot immediately identify a software-shaped problem in their life. How do you help people see an issue that AI could actually help with?
Berger: So much of what we're trying to do is show the pragmatic ways in which it's helping with midlife overload. We're often labeled the sandwich generation. We hate that term because it just sounds like we're the tasteless tomato in between two slabs of bread. But the real part of that is that we are dealing with parents who increasingly need help and kids who maybe are launching, maybe not.
One woman came to an event with a mother who was dealing with an Alzheimer's diagnosis, and she wanted to know whether her mother was qualified for long-term care because she had an insurance plan. Well, the insurance carrier sent her a 300-page packet. Who is going to read through that? This is how insurance companies keep you from using your insurance policy. So of course, she fed it to AI. And the AI came back saying, yes, your mother is absolutely qualified for care, and would you like me to write a letter to the insurance company to argue your case?
When I first started out as a consultant, I, in a typical female way, completely lowballed my consulting fee. I fed my proposal to Claude and said, “What's wrong with this? Make this bulletproof.” And it came back and said, “You're not charging enough for this scope of work.” And I was like, “Well, what should I charge?” And it said, “Start by doubling your rate.” I took a deep breath, and I did it. The client did not blink.
I feel that a lot of people don’t want to get near AI because they see slop and get the ick. But you’re talking about something different—using AI for economically valuable tasks.
Berger: The economic value piece is really important, because women have long suffered from being stuck at home as domestic laborers, because we weren't seen as economically valuable in the marketplace, right? So the idea behind Aged Intelligence Society is that if anyone needs to optimize their time, it's women.
In some ways, AI is the new washing machine or the new laundry or whatever it is. It's giving women many, many hours of the day back by offering them automation.
The reason we narrowed the aperture to people 40-plus is that we feel like the product-market fit for women who are over 40 is so spot on. One, because we have very discerning taste after many decades of honing it. We know how to ask really sharp questions. We have very strong bullshit meters, so we're not going to take just the first answer. We're going to keep probing and pushing.
And so we feel like in some ways this tool was built for people who have a certain level of intelligence and accrued experience. It's not really built for young people. It's not built for people who have not already gone through the failure and the friction of life and learned for themselves what makes for a good question.
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