在最近接受Wired的Steven Levy采访时,AppleCEOJohn Ternus为该公司目前在AI景观中的地位辩护。
在过去的几年里,Apple经常被描述为AI的落后,特别是因为它推迟了更强大的Siri版本的发布,最终在今夏发布。 但Ternus — — 一位长期担任首席执行官的Apple执行官在9月初正式成为首席执行官 — — 承认“每个人都有意见 ”,他坚持认为,“ 我真的很喜欢我们所处的位置。 ”
Ternus补充说,Apple在其新产品中“绝对要利用AI”,但是他称,“我们不想为了AI而运送AI。 当我们做对的时候,人们就不用去想是人工智能导致的,还是更传统的软件。 重要的是,我们是否建造了他们真正爱的东西?”
当李维逼他说AI是否会对Apple及其生态系统产生更显著的影响时,agents有可能使诸如应用软件之类的东西变得不必要的,特尔努斯回答说,“这可以让生活变得非常容易,我想,但产品的创造是一个深刻的人性和个人的事情,我们喜欢这样做。”
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During a recent interview with Wired’s Steven Levy, Apple CEO John Ternus defended the company’s current position in the AI landscape.
Over the past couple years, Apple has often been described as behind on AI, especially as it delayed the release of a more powerful version of Siri, which finally launched this summer. But while Ternus — a longtime Apple executive who officially became CEO at the beginning of September — acknowledged that “everyone has an opinion,” he insisted, “I really like where we’re at.”
Ternus added that Apple is “absolutely going to leverage AI” in its new products, but he said, “We don’t want to ship AI for AI’s sake. When we’re doing it right, people won’t have to think about whether it was AI that made this happen or more traditional software. What matters is, did we build something that they really love?”
And when Levy pressed him on whether AI might affect Apple and its ecosystem more dramatically, with agents potentially making things like apps unnecessary, Ternus replied,”That could make life really easy, I suppose, but the creation of products is a deeply human and personal thing, something that we love to do.”
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