可以说,AMD目前的桌面游戏GPU市场表现相当不错。尽管目前还没有旗舰级的RDNA 4 GPU,而且AMD的一些定价策略也颇具争议。AMD的业绩如此出色,以至于其在亚马逊上的Radeon GPU销量首次超过了GeForce显卡。
Tech Epiphany是一家收集亚马逊CPU和GPU销售数据的公司,据其在社交媒体上发布的报告显示,AMD“在美国亚马逊上的GPU销量首次超过了英伟达”。DIY游戏PC市场的整体状况依然不佳,因此GPU的总销量有所下降。然而,由于GPU本身的价格大幅上涨,整体收入却“飙升”。
如今,AMD的成功主要归功于几个关键原因。
首先,英伟达似乎已对消费级GPU市场失去兴趣。据报道,该公司已停产RTX 5090和RTX 5080,以便在AI市场崩盘前抢占先机。此外,英伟达的GPU产量似乎也在减少,导致桌面显卡价格大幅上涨。
例如,RTX 5060 Ti 16 GB显卡于2025年4月发布,当时的售价为429美元,而目前在亚马逊上的零售价已超过700美元。RTX 5060、RTX 5070和RTX 5070 Ti的情况也类似。
虽然AMD Radeon显卡的价格也有所上涨,但情况明显好转。例如,作为RTX 5070 Ti直接竞争对手的RX 9070 XT,最低售价仅为920美元,而大多数RTX 5070 Ti型号在亚马逊上的零售价都超过1700美元。
我们希望明年消费级GPU市场的情况会有所改善,因为人工智能市场放缓的预期将迫使AMD和英伟达重新关注被忽视的DIY市场。
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It can be said that AMD's current desktop game GPU market is doing quite well. Although there is currently no flagship RD4 GPU, some AMD pricing strategies are controversial. AMD has performed so well that for the first time in its Amazon, Radeon GPU sales exceeded GeForceGPU.
Tech Epiphany, a company that collects data on sales of CPUs and GPUs in Amazonia, reported on publish in social media that AMD “sold GPUs in Amazonia in the United States for the first time more than in Weeda”. The overall position of the DIY game PC market remains poor, resulting in a decline in the total sales of GPU. However, because of the sharp rise in the price of the GPU itself, overall income “slided up”.
Today, the success of AMD is largely due to several key reasons.
In the first place, it appears that Yveida has lost interest in the consumer-grade GPU market. It was reported that the company had ceased production of RTX 5090 and RTX 5080 in order to pre-empt the AI market. In addition, GPU production seems to be declining in Weida, leading to a sharp increase in desktop GPU prices.
For example, RTX 5060 Ti 16 GBGPU was sold at publish in April 2025 for US$ 429, while the current retail price on the Amazon is over US$ 700. The same is true of RTX 5060, RTX 5070 and RTX 5070 Ti.
Although the prices of AMD RadeonGPU have also increased, the situation has improved significantly. For example, RX 9070 XT, a direct rival of RTX 5070 Ti, has a minimum selling price of only $920, while most RTX 5070 Ti models have retail prices of more than $1700 on Amazon.
We hope that next year will see an improvement in the consumer-grade GPU market, as the slowdown in artificial intelligence markets is expected to force AMD and In Weida to refocus on neglected DIY markets.
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